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BendBroadband Launches Stupidly Fast Internet, Odd Logo, Still Caps Bandwidth

You can read the full press release here, but long story short, BBB is taking advantage of DOCSIS 3.0 to push up to 60mbs download. I would assume you will need a new modem for both the 25mbs and 60mbs products. I would guess that most BendBroadband clients probably have a DOCSIS 2.0 modem that looks something like this, and DOCSIS 2.0 isn't built for this kind of speed.

While the higher speeds are great (though expensive for me, but competitive for similar services), it just means you'll hit the BBB Bandwidth Cap faster. They did raise the cap to 150 GB on the highest end 60mbs, up from 100GB on their lower-end plans).

And while 60mbs is fast and all, many servers aren't serving data that fast. This site is on a true 100mbs ethernet connection, but many aren't (this site was on a 10mbs connection before), so while the 60mbs speed is a bit more than 400% faster than the plan I'm on, the likelihood of seeing 400% faster download speeds is pretty slim (unless you're torrenting, which will pull data from a variety of locations, and then you might saturate it).

This comes the same day as their new logo design and branding. I don't know if I'm a huge fan of "the dog". I just can't imagine rebranding all your vehicles and building signage -- that can't be cheap.

Discuss/comment below, with more comments over at DSLReports, mostly from out-of-towners.

Note: I know this happened all a couple days ago, according to the press release dates, but I've been out of town. Also note: I like the folks at BendBroadband as well as the folks at other local high-end ISPs like BendTel and Quantum. BBB's service has served me well for years. They even advertised on this site for years (anybody want that spot?). They're good folks, I just wonder about the decisions being made there sometimes.

Posted by Jake on 09/23/09 @ 04:57 PM
Posted in Geekdom, Local | Permalink

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